Here's what their spokesman had to say:
"The proposed version, which you have sent over, has been shared with staff, and is now going through final technical stages. It is true that it caused a few titters among some staff when viewed on its side, but on consideration we concluded that the effect was generic to the particular combination of the letters 'OGC' - and is not inappropriate to an organisation that's looking to have a firm grip on government spend!"
He concluded: "The new identity has been extremely well received, as it presents a very clean, uncluttered and modern identity."
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